Let's face it, article marketing strategies have been in high demand because of the fact that article marketing is the best way online marketers can acquire free, targeted traffic on the internet. Let me ask you this, are the articles you are currently writing compelling your readers to say "YES" to your offers? Do they keep their attention?
The secret to article marketing is really about putting your reader first. You should consider just what their wants are and the way you can provide a solution for them. The way to do this is to introduce your own personal knowledge about the particular subject at hand while adding your own persona into the article.
Here's 3 article marketing strategies you are able to implement for making readers say "yes".
Strategy #1: Keep reader's attention
Before you start to write, mentally sketch out a blueprint of what subjects you'll be able to talk about as well as questions you could answer for your reader. Most readers want to be informed and to some degree entertained while they take in the information.
An essential article marketing strategy is to introduce a problem or an issue that the reader may be having and then offer them a solution. For example, how can I get my article to the top of Google? Offer as much value as you can to your reader. This will build trust with your reader. They way you do this is through tips and tricks, strategies and working examples. The questions you need to be answering should be apparent and frequently asked by the reader.
One more thing is you want to make sure you stay upbeat and constructive from the beginning to end of your article. Nobody wants to read an article that is dull and lifeless. When you have entertaining by informative posts, your returning readers and subscribers begin looking forward to your subsequent post.
Strategy #2: Content and Article Flow
Having a captivating title catch your reader's attention. The title needs to draw them to read the following article contents. Make sure you research and think hard on your title as this is your introduction to your reader. You want your readers to feel like you are sitting down and talking directly with them.
The next part of your article is the body. This is the place your article needs to shine. This is where you want to step up and deliver on the promise you began with your title. Your goal should be to help your reader become much better at what ever they are doing. You achieve this through giving them value with details, tips and tricks and strategies. By educating them on their options, you'll not only earn the reader's respect and attention, but you will be branding yourself as an authority in that particular field. This is the key to attracting others to your articles and that leads to more sales for you.
Lastly, one of the most overlooked article marketing strategies concerns your resource box. As a rule of thumb your article resource box ought to be just below the article itself. The recommended length is about five or six sentences (depending on the article directory).
Listed here are the crucial components for being integrated within your bio box:
First, include your name and a little bit about you. Be truthful and honest about your description and maybe touch a little bit on your accomplishments in a convincing sentence. The point of this is to let your reader know that they are getting their information from a credible person.
Secondly, include your website URL or your blog URL. You are essentially inviting your reader to find out more about you, your business and possibly you can even capture the reader's e-mail address and begin to build some trust and a relationship with this person.
Strategy #3: Call to action
The last of the article marketing strategies that I want to go over with you is the need to have a call to action for your reader. It doesn't make any difference if your article is trying to be informative or persuasive. You have to have some call to action at the end of your article. Keep in mind this is not a in your face demand but rather an easy recommendation that your reader take a specific action.
Have a look at these examples:
"Don't wait to get going, just click here to start out your own branded sales funnel today!"
"To have the most up-to-date blog updates, you need be sure and sign up to my blog."
"Do me a huge favor as well as leaving a comment to know me what you believe about today's post."
"Claim your free 'XYZ' E-book on this link."
"When you loved this post, share it with all your friends on Facebook and Tweet regarding it!"
Andy have been writing articles for nearly 2 years. Come visit his blogs more often for tips and advice that helps people with the interest for marketing strategy template and great passion and knowledge for direct marketing tools and all the different options & providers available in the market today. Find out for more info also here ebooks-info-resell.com
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